Beware of dealers with so called “wholesale” price sheets!

It’s a little like buying a car. Does anyone really believe a car dealer really loses money by selling at or below “Factory Invoice”? They laugh all the way to the bank! Jewelers and internet sites that claim similar pricing are often simply playing with the numbers. They use terms and phrases that sound like inside diamond dealers lingo, often claiming to sell at “wholesale” directly to the public. Because we all want the best price, there are many people who fall for the lure of a “deal”. Regardless of what you may hear from friends and so-called consumer advocates, diamond prices today have the lowest mark-up in history, and you will almost always get exactly what you pay for-- nothing more, nothing less. Like automobiles...no one sells a diamond at a loss!
We guarantee our price.

Very simply put, you can’t buy a better quality diamond at a lower price anywhere in America, that’s the Springer's Jewelers money-back guarantee. If you are unsatisfied with any Springer's Jewelers purchase, for any reason, simply return it with its original receipt and packaging. As long as it is in like-new, unused condition, we will cheerfully refund your money. There is a $50 restocking fee for all returned diamonds to cover the cost of the head and unmounting. We only have one goal at Springer's Jewelers: your complete and total satisfaction.